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The Brand Center was critical to our brand launch and to ongoing governance. It provides our 13,000+ employees across the state a go-to resource for everything related to brand, alleviates the day-to-day for our marketing team and helps unify us around one Northern Light Health. It is also creating an environment where people are actively seeking and using brand tools. Northern Light Health
Foster emotional connections to your brand story, promise, and strategy through education, inspiration, and communication.
Ease of Use
Ready access to assets, guidelines, templates, and dynamic tools enable the creative process and expedite the production of on-brand collateral.
Reduce the time your organization spends updating assets and resources, communicating changes, and responding to asset requests.
"My time is no longer spent repeatedly fielding requests for individual assets when I can simply point them to the brand center and allow them to self-serve from a collection of approved materials…maintaining a consistent brand identity." Rene D’Elia, Plenti Rewards by American Express
BEAM is mission control for health care brands…
….And world class brands in diverse industries outside health care
Our people don’t feel forced to use the brand–they want to. Brand is a source of pride within the firm, and they know they’re tapping a massive amount of equity. Kelley Grover, Senior Global Brand Manager, Deloitte